In this video, Sweden’s leading importer of cut flowers, APH explains how the use OptiBoost® to boost sales, reduce waste and enhance the cut flower experience for consumers
The incorporation of new technology in the flower industry can help to improve the quality of flowers, increase efficiency, reduce costs, and make flower production more sustainable. The OptiBoost system implements a treatment that has the potential to assist in all areas. Technology developments in the flower industry The flower industry has seen some technological […]
In 2019 OptiCept installed OptiBoost for cut flowers in their facilities in Malmö, Sweden.
After some months of trials, amazing results were achieved.
OptiBoost has entered into a partnership with One Flora Group in the Netherlands. In 2023, commercial tests are going to be done with OptiBoost for the treatment of cut flowers for the company’s end customers. In addition, OptiBoost will open a test centre with a vase life room adjacent to One Flora Group’s facilities in Aalsmeer.
OptiBoost enrich the cut flower and support its optimal performance leading to higher sales and reduced waste in retail.
The team saw great interest for the OptiBoost technology for cut flowers at Floriexpo 2022.
During autumn of 2021, extensive evaluations of the OptiBoost technology were carried out together with APH and Dagab including 200 grocery stores, results that now lead to Dagab choosing to treat all its roses with OptiBoost.
The OptiBoost team will be exhibiting at the largest B2B floral event in North America.
We are incredibly happy to be part of this collaboration with Flamingo, a company whose reach and impact in cut flowers is very large.
OptiCepts CEO Johan Möllerström is interviewed on the expansion of OptiBoost for cut flowers and the amazing results of recent.